A Storybook-Worthy Legacy
For over twenty years, Toyota has been a proud sponsor of Chicago's Shedd Aquarium. My partner and I were tasked with creating the final video shown before the aquarium’s big aquatic show in the main auditorium. So we celebrated the Prius’ storybook-worthy legacy as a category leader in gas mileage and low emissions, helping the environment for all of earth’s creatures… like the ones audiences were about to see.
With no budget and little time, I spent many-a-late night oil painting every scene myself.
Creative Directors: Frank Fusco / Rick Rosenberg
Art Director: Becca Snyder
Copywriter: Jonathan Granof
Motion Graphics: Jeremy Yuricek
Illustrator: Becca Snyder